My role is aligning the visual presentation of a store or brand with its overall image and customer appeal.
I will ensure that the displays, product placements, and overall ambiance reflect the brand’s identity and resonate with its target audience.
This involves strategic planning to enhance the aesthetic appeal, optimize traffic flow, and create a cohesive brand experience that attracts and engages customers effectively.
In a photoshoot, I will collaborate with the photographer to develop the shoot’s concept and style, ensuring it aligns with the client’s vision.
I will select the appropriate clothing, accessories, and props to ensure a perfect fit and cohesive look.
During the shoot, I will arrange and adjust outfits, coordinating with makeup artists and hairstylists to maintain the desired appearance.
Additionally, I will communicate with the client to ensure the final images meet their expectations and effectively convey the intended message.
I will be responsible for selecting clothing and accessories for the models, as well as guiding the overall look and aesthetic of the participants in the show.
I work closely with designers, models, and photographers to ensure that the visual presentation aligns with the desired image and theme of the event.
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